KU

/kuː/Earth, origin, and grounding. Found in West African and Sanskrit languages, symbolizing ancestry and the place where all things begin.

MA

/mɑː/Mother, creator, source of life. Present in Sanskrit, Arabic, and Hebrew traditions, representing nurture, water, and artistry.

YA

/jɑː/ Spirit, connection, and devotion. Seen in Arabic and Andean languages, used as a calling of love, reverence, and unity between earth and sky.

OUR STORY

Kumaya is an Amsterdam based studio, created to bring women closer to themselves and to nature. We design jewelry that feels natural to wear, grounded, simple, and considered.


Each piece is made to stay with you. Part of your everyday, not something you put on.

ORGANIC SHAPES

We start with organic forms, curved lines, softened edges, imperfect symmetry, then reduce them down to clean, wearable designs.

Each piece is made to feel simple at first glance, but sculptural up close. Calm, modern, and meant to live on the body, not in a drawer.

MODERN CUT

Those same forms are refined into something more precise. Cleaner lines, sharper edges, controlled balance.


We remove what isn’t needed, keeping only what matters. The result is modern pieces that feel clear, simple, and easy to wear.

ONE PERCENT DONATED

We believe design can carry more than beauty. One percent of every Kumaya purchase is donated to support women and girls who need it.

We focus on practical, real world help through trusted initiatives and partners. When you wear Kumaya, your purchase automatically contributes, with no extra cost.

OUR BRAND